Last year, the events industry took a significant hit and event managers were forced to ‘innovate’ to the platforms that were available. These platforms were often using clunky outdated technology, didn’t engage attendees or facilitate sales for exhibitors. We are now at the stage where event managers have learned that audiences have an aversion to purely virtual spaces and are looking to integrate ‘considered’ innovation into their events.
The experiences we create go beyond coming onsite and creating a true-to-life 3D virtual tour that gives delegates the actual experience of walking around the event or exhibition.
We utilise content in your tour in a way that is interactive and maximises engagement with online audiences, continuing to drive traffic to your exhibitors after the physical event is finished.
We can have this available to you days after the event, meaning you can still take advantage of the buzz and interest from your event and it doesn’t compete with in-person attendance - it simply extends the life of your event and its reach.
Nobody knows what restrictions will be in place at the time of your event. Creating a virtual tour of your event means if you have lower numbers than expected, you can still open up the event to those who were unable to attend, creating value for your exhibitors. With forward planning the cost of the tour can also be split across your exhibitors, with minimal cost increase compared to the value they receive.
We tailor our digital marketing offering to assist you in connecting businesses to customers, helping build networks and showcasing products from partners & exhibitors to attendees.
We support you with related digital marketing initiatives including campaigns and communications pre and post event to maximise the buy in of exhibitors, stakeholders and the opportunities to increase your revenue.